The Importance of Quality in the Development of Rural Tourism in Arandjelovac

Stanić Jovanović, Sara and Milošević, Marica and Vuković, Dragana (2024) The Importance of Quality in the Development of Rural Tourism in Arandjelovac. In: Proceedings / IV international scientific conference Sustainable agriculture and rural development. Institute of Agricultural Economics, Belgrade, Serbia, pp. 547-556. ISBN 978-86-6269-134-7

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Abstract

This paper explores the importance of quality in improving rural tourism, focusing on the municipality of Arandjelovac as an example. It examines how the quality of accommodation, services, offers, and the environment contributes to the development of the tourist attraction of the rural areas of the municipality of Arandjelovac. Through the SWOT analysis, the strengths, weaknesses, opportunities and dangers that affect the quality of the tourist offer in rural communities are listed. This paper also explores the possibilities of improving the quality of services through educating the local population, promoting sustainable tourism, as well as investing in infrastructure and diversifying the tourist offer. The goal is to understand how quality can be a factor in improving rural tourism at the local level, using the municipality of Arandjelovac as a case study.

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